# Task #1: Product Research

### Purpose <a href="#purpose" id="purpose"></a>

Find a successful product to sell → <https://vecomlab.com/adspy>

{% hint style="info" %}
**AdSpy** is the only **spy app** we actively use. That's why we're offering you a **free trial** and a **$50 discount on the first month**.

* Registration: <https://vecomlab.com/adspy>
* Promocode: VECOMLAB

<img src="https://content.gitbook.com/content/xa9ueiMPkj0LsrVay0aB/blobs/Al2KhSJxG2YMqaUb1eVO/vecom-lab-info-ru-product-search-adspy.jpg" alt="VecomLab AdSpy" data-size="original">
{% endhint %}

{% embed url="<https://youtu.be/JHsPiau1-Aw>" %}

The video tutorial provides a detailed explanation of the strategy for finding successful products for your Shopify store. You will learn about the free method that our team actively uses.

### Description <a href="#description" id="description"></a>

* What problem does the product solve
* Link to a successful competitor's website
* Link to the competitor's ad library on Facebook
* Link to the product on AliExpress
* Meeting the key criteria outlined below

### Documents <a href="#documents" id="documents"></a>

* [Table for product search](https://docs.google.com/spreadsheets/d/1Ios-Yew8_NzukCxpcc_0APp_kpR88spsWFOXsUEgcFk/edit?usp=sharing)

### Product selection criteria <a href="#criteria-for-choosing-a-product" id="criteria-for-choosing-a-product"></a>

* The product is **unique** (WOW)
* The product **solves a problem**
* The product is for a **wide audience**
* The product is in **high demand** (High sales volume on AliExpress)
* The product is of **low availability** (Not sold in traditional stores)
* The product is of **high quality** (Reliable supplier, photo/video content)
* The product **complies with Facebook advertising policies**
* The product has **successful competitors** with online stores on the Shopify platform
* The product has **high margin** or **markup** - **(MarkUp) from 250% to 300%**. The **Product Cost** on AliExpress is **from $5 to $10**. Additionally, the possible **Price Range** on the website is **from $25 to $30**
* **We like** the product
* There is **content** (video, images)

### Where and how to find a winning product? <a href="#product-search" id="product-search"></a>

* Facebook [Ad Library](https://web.facebook.com/ads/library/?active_status=all\&ad_type=all\&country=RU)

### Method #1: MY AD FINDER <a href="#method-1-my-a-d-finder" id="method-1-my-a-d-finder"></a>

1. Install the [Google Chrome Extension "MY AD FINDER"](https://chrome.google.com/webstore/detail/my-ad-finder/jdelodjlpgkjenhcongcfdcocmjgjbci)
2. Set up [Ad Preferences](https://web.facebook.com/adpreferences/advertisers/)
3. Find and Analyze a **Winning Product on Facebook**
4. Find and Analyze a **Winning Product on AliExpress**

### Prompt for ChatGPT <a href="#promt-for-chatgpt" id="promt-for-chatgpt"></a>

To come up with a brand name.

> You sell '---'. Come up with 10 unique brand name ideas in English for an online store. No more than two words, including the word '---'.